If you are an ecommerce brand, chances are you’re running Facebook ads. And if you’re not, you probably should be (unless you are one of […] …read more
You know what a marketing funnel is. You are familiar with moving someone down the funnel starting with an awareness campaign and finishing with a […] …read more
In Facebook advertising, the relevance score is a metric often overlooked and overshadowed by conversion rate and cost per click. However, it is one of […] …read more
Content and commerce is all the rage right now, and rightfully so. More than ever, customers are looking for brands that they connect with, and […] …read more
Historically, ecommerce owners have struggled with email. What’s that about?
Email marketing is a vital tool, something that they absolutely need in order to run a […] …read more
There are a lot of ways to drive traffic to your site, but many of them are a long game (like SEO or word of […] …read more
Email is an incredibly important communication channel for ecommerce stores. It is one of the main ways to drive ecommerce revenue. With email, you have […] …read more