Fulton & Roark crafts high quality grooming products specifically built for the way men operate.

Metacake fine tuned some updates and development for their Shopify theme, leaving them with a squeaky clean and functional website.

Along with the website development, Metacake also crafted and led a half-day photoshoot for the intended use of digital display advertising, social media, email campaigns, and print marketing materials. Metacake found a location suitable to the vision of F&R in a beautiful Nashville home, then directed key shots of products in use. This included a variety of new products such as face wash and face scrubber, as well as popular products that have been around such as shaving cream, aftershave cloths and solid cologne.

“Always extremely professional and super quick to jump on the project as well as finish it out. Great work all around!” – Fulton & Roark