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Skin Pharm is a modern beauty brand founded in 2017 by nurse practitioner Maegan Griffin, blending clinical expertise with a patient-centered approach. Based on the belief that self-care boosts confidence, Skin Pharm offers aesthetic treatments like Botox, fillers, and microneedling, alongside a clean, clinically formulated skincare line. With over a decade of experience, Griffin created the company to fill a gap in cosmetic dermatology, providing personalized, holistic care in chic, welcoming clinics. Their products—paraben-free, sulfate-free, and cruelty-free—address multiple skin concerns efficiently, inspired by real patient needs. Headquartered in Nashville, Skin Pharm empowers customers to enhance their natural features, fostering sustainable skincare routines that feel approachable and effective, all while prioritizing trust, ease, and results.
Metacake partnered with Skin Pharm to replatform and refresh their ecommerce store, transitioning from WordPress/WooCommerce to Shopify Plus for a seamless, growth-ready solution. We aimed to enhance the customer shopping experience and support Skin Pharm’s expanding business. Our team meticulously recreated their existing site on Shopify Plus, preserving brand consistency and optimizing the customer journey to reflect their chic, patient-centered ethos. Leveraging our data-driven, multidisciplinary approach, we designed an intuitive, visually stunning store that showcased their clean skincare line and aesthetic services. We prioritized user experience with streamlined navigation and robust functionality, ensuring scalability for future growth. Post-migration, we tracked analytics to refine performance, aligning with our belief in growing brands that matter through data, not just instinct. Skin Pharm gained a modern, efficient platform that boosted engagement and sales, solidifying their position in the beauty market.
For more than 20 years, we’ve helped build hundreds of eCommerce ventures and generated billions in revenue. Our Tennessee heritage brings a down-to-earth, yet innovative perspective to every project. If you’re committed to growing a thriving business and think we could be the right fit, let’s connect.
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