Aromatics International

Aromatics International is a boutique brand crafting pure, therapeutic-grade essential oils and aromatherapy products. Sourcing directly from small-scale farmers and distillers worldwide, they ensure sustainability and authenticity in every bottle. Their offerings include single oils like lavender and frankincense, custom blends, hydrosols, and carrier oils—all GC/MS-tested for purity. Catering to wellness enthusiasts, their online store also features education through the Aromahead Institute, empowering users to harness aromatherapy’s benefits. With a commitment to quality, transparency, and eco-conscious practices, Aromatics International brings nature’s finest scents to homes, fostering health and harmony.

The Results

Metacake worked with both Aromatics and Aromahead to develop and optimize their email marketing channels for increased customer engagement, loyalty, and sales. Metacake has developed new automated email flows, provided valuable feedback on email campaigns, helped with strategic customer segmentation, and informed their monthly promotional strategy. By leveraging Metacake’s expertise for email communication, content marketing, and promotions, Aromatics and Aromahead are now able to more effectively engage with their customers and drive business growth through targeted email marketing initiatives.

“Metacake did great work for us. They were responsive, fast, and conversion focused. I’d definitely recommend working with them.a”

– Michael Danner

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Where do I start?

For more than 20 years, we’ve helped build hundreds of eCommerce ventures and generated billions in revenue. Our Tennessee heritage brings a down-to-earth, yet innovative perspective to every project. If you’re committed to growing a thriving business and think we could be the right fit, let’s connect.