GCI Outdoor

Founded in 1996, GCI Outdoor is a Connecticut-based brand crafting innovative, portable outdoor gear for adventurers and leisure-seekers alike. Known for their patented Spring-Action Rocking Technology™, they offer premium camping chairs, beach rockers, stadium seats, and compact tables that blend comfort with durability. GCI prioritizes practical design, like the bestselling Freestyle Rocker, to enhance experiences at campsites, tailgates, or beaches. With a motto of “Think Outside,” they aim to elevate outdoor moments, providing reliable, easy-to-use products that foster lasting memories for campers, sports fans, and families worldwide.

The Results

Metacake migrated the GCI Outdoor ecommerce store from Magento to Shopify Plus. During this process, we redesigned their store, and transferred all their data, products, and customer orders, while also refreshing their brand style, improving the customer journey and adding more engaging visual elements.

As one of the most reputable and prominent camping chair companies in the industry, GCI is well-known for its patented rocking chair technology, and its products are stocked in numerous big-box retailers. Since launching on Shopify Plus, GCI has experienced remarkable growth, with a significant increase in revenue, over 10% increase in conversion rates, and increase in average order value.

“Metacake is an accomplished, top-shelf Shopify Plus partner. We were very impressed with the entire Metacake team.”

– Joel Morrow

Discover More Creations

Max Lucado Prayer Wall

HEY, HOOPLAH

imayla beauty

Where do I start?

For more than 20 years, we’ve helped build hundreds of eCommerce ventures and generated billions in revenue. Our Tennessee heritage brings a down-to-earth, yet innovative perspective to every project. If you’re committed to growing a thriving business and think we could be the right fit, let’s connect.