HEY, HOOPLAH

HEY, HOOPLAH! is a bold snack brand built around the humble chickpea, transformed into craveable, flavorful crisps. Inspired by this protein-packed legume, founders infused their passion for taste into every bite, never skimping on quality ingredients, spices, or seasonings. Offering vegan, gluten-free, non-GMO, and low-fat options, their chickpea crisps come in mouthwatering flavors like bacon, jalapeño, blue cheese, and pink salt, plus a variety pack for the indecisive. With high protein and innovative tastes, HEY, HOOPLAH! delivers a guilt-free, satisfying crunch for snack lovers. It’s not just a crisp—it’s a flavor-packed experience rooted in creativity and quality.

The Results

Metacake collaborated with HEY HOOPLAH to bring their new product to the market. We worked closely with the merchant’s team to design and launch their direct-to-consumer (DTC) ecommerce store and establish a strong brand identity. Our team built their online store from scratch, ensuring that every aspect of the customer journey was set up for success.

Additionally, we created custom graphic designs that helped their brand stand out from the competition. Ultimately, our efforts proved successful in launching HEY HOOPLAH’s new brand into the market and setting them on the path towards long-term success.

“Metacake is accessible, responsive, and has added value every step of the way. Metacake has been an asset to our team and I’m looking forward to continuing to work with them to grow our business.”

– Mike Lewis

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Where do I start?

For more than 20 years, we’ve helped build hundreds of eCommerce ventures and generated billions in revenue. Our Tennessee heritage brings a down-to-earth, yet innovative perspective to every project. If you’re committed to growing a thriving business and think we could be the right fit, let’s connect.