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Sense, founded in 2013 and headquartered in Cambridge, MA, is a ClimateTech innovator focused on reducing global carbon emissions by transforming how people, homes, and the electric grid interact. Initially known for its direct-to-consumer Home Energy Monitor, used in over 100,000 U.S. homes, Sense now partners with utility companies and meter manufacturers to embed its advanced technology into smart meters. This enhances grid management and customer engagement with real-time energy insights. Led by machine learning pioneers who advanced voice recognition for mobile phones, Sense empowers consumers to lower bills and carbon footprints while helping utilities build a cleaner, more resilient energy future.
Metacake partnered with Sense, a ClimateTech leader, to launch their direct-to-consumer (DTC) strategy with a Shopify Plus store, amplifying their mission to reduce carbon emissions through smart energy solutions. We kicked off with a robust ecommerce strategy, tailoring Sense’s online presence to engage eco-conscious consumers. Our team designed a sleek, intuitive store reflecting Sense’s innovative brand, while custom development ensured seamless integration of their Home Energy Monitor features. We optimized the customer experience flow, streamlining navigation and checkout to boost conversions. Store optimizations enhanced performance and SEO, driving traffic and sales. Additionally, we built a B2B store component, enabling Sense to serve utility partners and meter manufacturers efficiently. From design to deployment, our full-service approach empowered Sense to connect with homeowners, lower energy bills, and promote sustainability. Sense lauded our expertise, crediting the store with accelerating their DTC growth and market impact.
For more than 20 years, we’ve helped build hundreds of eCommerce ventures and generated billions in revenue. Our Tennessee heritage brings a down-to-earth, yet innovative perspective to every project. If you’re committed to growing a thriving business and think we could be the right fit, let’s connect.
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