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It’s no secret that Q4 is the busiest time of year for ecommerce brands, and that online retail is booming more than ever before.
This LIVE 6-week training will equip you and your ecommerce business with the systems required for executing a successful promotional strategy, perfect for Q4.
With weekly webinars, Q&A, and additional bonus resources, all from a team of ecommerce experts, brands of all sizes will find incredible value in this training.
Most businesses don’t do much in Q4 and miss out on the massive opportunity. Others go into Q4 on their heels, enduring the holiday chaos while barely keeping their head above water— completely overwhelmed, unable to enjoy the holidays, and completely burnt out by January.
Even more ecommerce brands experience decision paralysis because the stakes of Q4 are so high. Determining the “right” discount to run, the “right” time to send emails with the “right” content, and the “right” changes to the website can be extremely difficult.
There is another way.
We will teach you that system.
For years we’ve helped some of the biggest and most complex brands in the world plan and execute massively successful promotions during Q4 and other times throughout the year.
We believe in healthy and balanced growth that can be sustained over longer periods of time. That’s why we’ve spent our lives teaching ecommerce companies the secrets to intentionally planning for success, especially during promotional periods.
It’s that simple. Strategically organizing all business and marketing activities means minimizing chaos.
In this course, you will learn the systems required for executing a systematic, successful promotional strategy for your ecommerce store:
Only $995
(Regularly $2,995)
only 3 spots left
Below are the modules that will be covered by Metacake’s experts in ecommerce growth and marketing. We’ll also include a free consultation in the beginning phase of the course to get to know you and your brand, plus an exit call to send you out armed and ready to tackle Black Friday & Cyber Monday.
Session 1: The Secret to Coordinating All Marketing (Without Going Crazy)
Get access to the integrated planner we use to coordinate multi-channel marketing for massive brands and learn how to use it for maximum effectiveness! We’ll explain how this is different than your standard marketing calendar, why it’s critical for success, and what it can do for your Black Friday / Cyber Monday campaigns.
Bonus: You’ll also get answers to important questions about the logistics of when each marketing effort should take place during your most important promotions.
Session 2: How to Run Successful Promotions and Sales
Learn the best way to identify your target audience and communicate with them for the best results next time you run a major sale or promotion. We’ll also share what offers are most compelling during Black Friday / Cyber monday, how long promos should last, what types of discount codes to use, and more!
Session 3: How to Align Your Website with Your Sale
Is your website in top shape to run your biggest sales of the year? We’ll show you how to align your website with your marketing so that it all functions as a strong, cohesive unit. We will discuss homepage banners, sale notifications, coupon codes, landing pages, and how to schedule these elements in advance. Plus, get additional tips for increasing average order value using upsells throughout the customer journey.
Session 4: How to Make the Most Of Your Paid Ad Campaigns
There is nothing more stressful than managing multiple campaigns across Facebook and Google during a Black Friday / Cyber Monday sale… until you learn from Metacake. We’ll boost your confidence (and your sales) with training in targeting, messaging, creative, and campaign set up to make sure your ads are a success this year.
Session 5: How to Maximize Your Email Marketing Program
Unlock your email marketing program’s potential with top strategies used to grow businesses from brand new to booming. We’ll walk you through how to share the right messages with different types of customers, the automated sequences that are essential to get running ASAP, best practices for email campaigns during a promo, and more.
Bonus: We’re answering FAQs on all things Black Friday / Cyber Monday emails so you’ll be prepared with the best times to send, best practices for subject lines, etc.
Session 6: How to Make an Impact While Selling
We believe in helping grow brands that matter— brands that are in business for more than just a profit, but for making the world a better place as well. Our final module will give our best advice on how to make a positive impact on your customers, community, and employee during the craziness of the holiday season.
Please complete the full form below to apply to join. If accepted you will receive an email to complete your payment.
Feel free to give us a shout at growth@metacake.com. We’ll be here to answer any questions about the course before you signup!
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