Creating a Holistic Ecommerce Marketing Strategy
September 10, 2015CommentA holistic marketing approach is critical for the success of your ecommerce store.
So what is a holistic approach?
Well, first let’s take a look at what’s […] …read more
Website Development
The Startup Guide to Market Research for your Ecommerce Website
September 8, 2015CommentMetacake is filled with “idea” people. We’re always brimming with ideas. In fact, we even have a division of the company called Metacake Labs so […] …read more
7 Qualities You Should Expect From Your Digital Agency
September 1, 2015CommentYou can’t throw a rock without hitting a business owner who’s had a horrible experience with a website development, design or marketing digital agency. Most […] …read more
3 Important Analytics to Track for Ecommerce Success (Part 5 of 5)
August 13, 2015CommentSuccessful ecommerce businesses rely heavily on three core elements: acquisition costs, conversion rates, and customer lifetime value. Each of these becomes increasingly complex the deeper […] …read more
Ecommerce Platform Comparison: Which is Right For You?
August 5, 2015CommentFive years ago, there weren’t many choices when it came to setting up an e-commerce site. Any good available options were expensive and required some […] …read more
Onsite Optimization for Ecommerce (Part 3 of 5)
July 24, 2015CommentCongratulations, you’ve done it.
All those carefully crafted banner ads, Facebook promotions, and mobile marketing efforts brought loads of traffic to your site.
Now what? How do […] …read more
What Google’s Algorithm Updates Mean For Your Business
April 1, 2015CommentPop quiz: How many Google algorithm updates were introduced in 2014? Two? Three? Five? Try 12. A handful grabbed headlines, like updates to Panda and […] …read more
March 30, 2023
It should go without saying that conversions are the fuel that keeps the ecommerce engine running. If you can’t get enough people to buy your …read more