Metacake | Metacake - Ecommerce Growth For The World's Most Influential Brands

What Ecommerce Customer Data Should You Actually Collect and Store?

February 2, 2022

We’ve discussed the importance of owning your ecommerce customer database and storing all of that user information in one place. But even if you do […] …read more

It’s Time to Own Your Customer Database Again

January 19, 2022

Are your customers actually your customers? The answer to that question depends on where you store your customer lists.

In the B2B world, and even in […] …read more

The 5 Golden Multipliers to Grow Your Ecommerce Business

December 17, 2021

There’s no doubt about it, business is complex. But we also see ecommerce business owners overcomplicate it all the time, which leads to overwhelm and […] …read more

The Executive’s Guide to Paid Search Ads for Ecommerce Sites

December 7, 2021

This post is a continuation of our series for ecommerce executives. Whether you’re an ecommerce business owner, corporate-level executive, or ecommerce manager, it’s important to […] …read more

The Ultimate Ecommerce Promotion Launch Checklist

November 19, 2021

For most ecommerce businesses, promotions are essential to hit quarterly revenue goals, keep existing customers happy, and acquire new customers. Whether it’s a major sitewide […] …read more

The Secret to Running Promos on Shopify Plus without Breaking Your Store

August 27, 2021

Let’s start by clarifying that this is not a post outlining marketing strategies for running promos (although you can find tips for that here). Today’s […] …read more