Is Snapchat advertising right for you?
Maybe yes, maybe no.
A lot of businesses hear that they have to be doing something (such as advertising on the […] …read more
THE PROBLEM: You have a million things that you could do, want to do, should do to drive traffic and conversions on your ecommerce site. […] …read more
Everyone knows that social media is essential today, especially in the ecommerce world.
The good news is that social selling has become a huge additional channel […] …read more
What mistakes are you making on your site that make it unintuitive and just plain difficult to buy from?
1. Bad Mobile Experience
As we’ve said, time […] …read more
Mobile shopping is on the rise, day after day, year after year. Mobile now represents the majority of traffic to ecommerce stores (yes, that means […] …read more
1. Write About You
Believe it or not, customers are caring more and more about the story or the reason behind your brand. They want to […] …read more
As we’ve said many times, email is back!
You may think that it never left, but it certainly went through a bit of a rough patch. […] …read more
CRO is the ultimate HiPPO equalizer.
Yes, that’s right HiPPO. Not familiar with the HiPPO problem? Well, HiPPO stands for the Highest Paid Person’s Opinion…and in […] …read more
Maybe you think blogging is passé and just the thought of writing a blog makes you feel like a 16 year old in 2001…
Maybe you […] …read more