Marketing

5 Questions Every Business Should Ask for a Stronger Marketing Strategy

September 22, 2015

Have you ever dreamed of being a nomad, throwing caution to the wind and trusting The Universe to provide for your every need?

It’s a romantic […] …read more

Our Product-First Philosophy

September 15, 2015

Yes, we at Metacake consider ourselves philosophers. Not exactly cut from the same mold as Aristotle and Socrates, but we’ve been known to philosophize about […] …read more

Before You Launch: SaaS Marketing 101

August 27, 2015

About to launch your first SaaS platform? Congratulations!

Do you have customers knocking down your digital door in anticipation of your public launch?

No?

In that case, hold […] …read more

Components of A Successful Product

August 20, 2015

So, you have a great product idea…now what?

Is it worth investing all of the time and money to actually create your product and take it […] …read more

6 Ways To Grow A High Quality Email List

August 18, 2015

Remember back in high school when you’d show up to a party in your coolest grunge wear, ready to guzzle a six-pack of cheap beer […] …read more

3 Important Analytics to Track for Ecommerce Success (Part 5 of 5)

August 13, 2015

Successful ecommerce businesses rely heavily on three core elements: acquisition costs, conversion rates, and customer lifetime value. Each of these becomes increasingly complex the deeper […] …read more

5 Marketing Tools We Can’t Live Without

July 30, 2015

There are a ton of marketing tools out there. Some of the most widely used tools are well worth the investment, but there are a […] …read more

How To Grow The Lifetime Value of Your Ecommerce Customers (Part 4 of 5)

July 30, 2015

When you start a company, getting sales is only the first step. Sure, you’re thrilled with your first 1,000 sales, but you don’t just want […] …read more