
It’s Time to Own Your Customer Database Again
January 19, 2022Are your customers actually your customers? The answer to that question depends on where you store your customer lists.
In the B2B world, and even in […] …read more
Are your customers actually your customers? The answer to that question depends on where you store your customer lists.
In the B2B world, and even in […] …read more
There’s no doubt about it, business is complex. But we also see ecommerce business owners overcomplicate it all the time, which leads to overwhelm and […] …read more
This post is a continuation of our series for ecommerce executives. Whether you’re an ecommerce business owner, corporate-level executive, or ecommerce manager, it’s important to […] …read more
For most ecommerce businesses, promotions are essential to hit quarterly revenue goals, keep existing customers happy, and acquire new customers. Whether it’s a major sitewide […] …read more
If you’ve been in the ecommerce world for any amount of time, you know that promotions (also called sales) and product launches are the lifeblood […] …read more
If you run an ecommerce business or work for one, you know that there is no shortage of data to watch. Stats, analytics, metrics, and […] …read more
Diversification in business is critical if you want to create stability. And ecommerce business is no exception. However, most ecommerce businesses are extremely under-diversified and […] …read more
In order to run a business that is stable, healthy, and growing, diversification is more important than ever. Just like a stock portfolio, investing in […] …read more
When it comes to building an ecommerce store, the FAQ page is not exactly the star of the show. It’s typically an afterthought during a […] …read more
Let’s start by clarifying that this is not a post outlining marketing strategies for running promos (although you can find tips for that here). Today’s […] …read more