The Ecommerce Health Stage: Growing from $10 to $50 Million
June 5, 2019While growing a business from $1 to $10 million requires agility and acquisition, moving that company from $10 to $50 million is a whole new […] …read more
The Ecommerce Growth Academy
The Ecommerce Survival Stage: Growing from $1 to $10 Million
May 22, 2019CommentHere at Metacake, we work with brands of all sizes to drive extreme growth through each stage of an ecommerce business’ lifetime. Over the years, […] …read more
The Delicate Line Between Creepy and Thoughtful in Ecommerce Marketing
April 4, 2019The world of ecommerce has changed marketing quite a bit. With ever improving technologies and seemingly endless customer data, marketers can be extremely specific and […] …read more
Graceland (Elvis Presley) Relaunch Case Study
April 1, 2019CommentGraceland, once the home of Elvis Presley, is now a major tourist destination for Elvis fans from all over the world. It hosts a full […] …read more
The Biggest Challenges that Keep Ecommerce Stores from Growing Exponentially
March 27, 2019CommentAt Metacake, our primary goal for every client is to achieve growth in their business, primarily through the ecommerce channel. With the exception of very […] …read more
Looking for a VP of eCommerce? 9 Things You Can’t Afford to Compromise On
March 7, 2019CommentWhat exactly does a VP of Ecommerce do?
A VP of Ecommerce is the person that runs the entire business unit for your ecommerce channel. They […] …read more
The 7 Components of Happy and Healthy Agency Culture
March 4, 2019CommentMetacake, founded in 2011, has been an ecommerce growth agency for quite some time now. We’ve been able to help grow some of the most […] …read more
The Best Shopify Abandoned Cart Emails
February 13, 2019CommentThese days, most of us are big fans of the philosophy “work smarter, not harder.” But have you started applying that to your email marketing? […] …read more
How to Optimize Your Upsells
February 1, 2019Whether or not you’re new to selling online, chances are you’ve considered using upsells to increase average order value (AOV) and to provide a convenient, […] …read more
8 Reasons Klaviyo is a No-Brainer for Ecommerce Companies
January 2, 2019Email is an incredibly important component of ecommerce, and to do it well, you need a killer ESP (email service provider, not extrasensory perception…).
Email is […] …read more
October 17, 2019
As a marketing channel, email has been through more cycles than most. It’s gone from thriving to being claimed “dead” and then brought back to …read more