The Ecommerce Growth Academy

A Year in Review: Shopify Updates From 2018

December 28, 2018

Shopify exists to power ideas and innovation through ecommerce. Their goal is to enable entrepreneurs and enterprises alike to do ecommerce without technology holding them […] …read more

12 Advanced Shopify Facebook Ads Strategies for Your Ecommerce Store

December 4, 2018Comment

If you are an ecommerce brand, chances are you’re running Facebook ads. And if you’re not, you probably should be (unless you are one of […] …read more

How to Take Your Shopify Store to the Next Level with Shopify Plus

November 21, 2018Comment

Beginners beware: This is not an article for you.

But if your store is growing rapidly, stick around and read on.

Sales are up, orders are in, […] …read more

eCommerce Stores: How to Make the Most of Your Facebook Marketing Strategy Through Funnels

November 13, 2018Comment

You know what a marketing funnel is. You are familiar with moving someone down the funnel starting with an awareness campaign and finishing with a […] …read more

Here’s What to Look for in a Shopify Plus Partner

November 8, 2018Comment

There are a lot of great Shopify Plus partners. In fact, we’d say they they are all great. Shopify invests a lot in vetting its […] …read more

YouTube Ads: An Untapped Opportunity for Ecommerce Businesses

November 6, 2018Comment

It is amazing how many ecommerce businesses aren’t advertising on YouTube. That’s not to say that YouTube advertising is absolutely for every business, but it […] …read more

Understanding Facebook Ads Holy Grail: Relevance Score

October 26, 2018Comment

In Facebook advertising, the relevance score is a metric often overlooked and overshadowed by conversion rate and cost per click. However, it is one of […] …read more