We all know about the Coronavirus / COVID-19. It’s impossible not to. If you own a business you are either being directly or indirectly affected, […] …read more
Content marketing. It’s one of those buzzwords every marketing guru throws around, but no one really knows what it means. That is probably because content […] …read more
When measuring the success of an ecommerce ad campaign, what is the first metric marketers inspect? Return on ad spend— also known as ROAS. It’s […] …read more
Fear (in all its forms) is likely the most crippling and detrimental emotion we’ll ever experience. Think back. How many things have you left undone […] …read more
Leading, founding or being part of a viral, fast-growing brand is like riding a roller coaster. Your business is insanely exciting, adrenaline is rushing, everyday […] …read more
Ecommerce businesses typically associate product margins with how much cash they can stash away in the bank. While product margins clearly lead to profit, this […] …read more
“Marketing experts” experts are a dime a dozen these days. If you need a marketing job done, there are traditional agencies, Facebook ad gurus, growth […] …read more
Have you ever considered those moments when you’ve purchased something that was almost too easy to buy? The value, the emotion, the trust and the […] …read more
If you are a successful ecommerce company, you should naturally be a goal-setting and goal-crushing machine. Right?
Here at Metacake, we work with ecommerce brands of […] …read more
In our experience working with ecommerce brands, we’ve found that many successful businesses don’t truly understand what has made them successful. Even more concerning, many […] …read more
Content marketing. It’s one of those buzzwords every marketing guru throws around, but no one really knows what it means. That is probably because content …read more