Most people are familiar with Shopify. But what exactly is Shopify Plus? And who was it designed for as compared to regular Shopify plans?
Who was […] …read more
“Men don’t follow titles. They follow courage.”
from Braveheart
Just re-watch this famous scene from Braveheart where William Wallace motivates his troops to walk valiantly into battle […] …read more
Why is it important to take high quality product photos?
We all know product photography is important, but why?
Is it really worth spending precious time and […] …read more
When and why was Shopify Plus created?
Shopify has been working on Shopify Plus for some time, rolling it out slowly. It was officially launched in […] …read more
Some companies are fundamentally against running sales or promotions, usually out of fear of damaging their brand value. While we disagree that promotions devalue your […] …read more
Well, the first important question to answer is “what role does a VP of Ecommerce fill?”
What is a VP of Ecommerce?
In short, a VP of […] …read more
Chatbots are hot these days. They are the latest and greatest in the digital world…but do they really work? Do they boost web performance in […] …read more
Trends are constantly changing and evolving, but don’t discount them as passing fads. As an ecommerce store, it’s important to stay on top of trends.
Here’s […] …read more
What makes a successful marketing team?
A successful marketing team needs to be many things. It needs to be holistic, multi-disciplinary, multi-channel, strategic, talented, and highly […] …read more
What is churn rate?
So, what exactly is churn rate, and why is it a problem for your business?
The technical definition of churn rate, according to churn-rate.com […] …read more
The world of ecommerce has changed marketing quite a bit. With ever improving technologies and seemingly endless customer data, marketers can be extremely specific and …read more