Author: Ken Ott

Wooden blocks that spell out CTR.

Is digital advertising dead? Despite rising costs and fierce competition, effective ads still thrive. Learn our ABCs of action-oriented ads to boost your CTR and drive results.

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Using Instagram Live for video marketing.

Harness the power of Facebook and Instagram Live! These raw, unfiltered broadcasts build brand authenticity and trust. Learn our top tips and best practices for effective live video marketing.

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People meeting over the importance of social proof ecommerce.

Boost your ecommerce sales with social proof! 95% of shoppers read reviews before buying. Use testimonials, reviews, and social engagement to build trust and drive conversions.

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Making mistakes with UX design.

Avoid these 5 UX mistakes that can hurt your ecommerce business: mobile experience, site bloating, lack of social proof, trust elements, and poor product organization.

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Optimizing an ecommerce website.

Elevate your ecommerce game with conversion rate optimization (CRO)! Learn essential CRO strategies to turn more visitors into customers and stay ahead of the competition.

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Facebook log-in screen.

Unlock the power of Facebook’s relevance score! Learn why it’s crucial for ad success, how it affects costs, and tips to boost your score for better results.

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Email marketing being used for ecommerce.

Boost your ecommerce sales with email automation! Utilize strategies to engage customers, increase conversions, and save time.

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Creating a marketing plan for a new product.

Success starts with a plan. Learn how to create an effective product launch marketing plan with clear goals, actionable steps, and a strategy for success.

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Metrics needed to measure for ecommerce search.

Unlock SEO success with key metrics: track product page attributes, keyword rankings, backlinks, organic traffic, and site speed for better search visibility.

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The best practices for web design and ux.

Effective web design combines quality content, user experience, and optimized code. Learn our approach to balancing SEO best practices with stunning design.

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