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Author: Ken Ott

Ken Ott (aka) Kenneth Ott is the Co-Founder of Metacake, an ecommerce growth team helping some of the top brands in the world unlock revenue online, and a hyper-business growth entrepreneur. Ken is responsible for leading our vision for growth in achieving our mission: To Help Grow Brands That Matter. Ken Ott has spent over 20 years building amazing businesses and influential brands that better the world through the products they create and the missions they drive. From NYC to San Francisco and around the globe, Kenneth has worked with some of the top influential brands in the world to help them achieve healthy growth in the consumer space. Ken has authored several books and other publications on healthy, hyper-growth business with the Metacake team. These have been featured by channels such as Forbes, Bizjournals, Shopify Plus, Klaviyo, and more. Outside of the office, Ken Ott leads workshops, events, and keynotes on the topic of fast, healthy ecommerce growth. Little known fact: Ken has also written songs for Grammy Award winning artists— What do you expect? We’re in Nashville, right?! Follow Ken: linkedin.com/in/kennethott/ twitter.com/iamKenOtt instagram.com/iamKenOtt facebook.com/iamKenOtt kenott.me

Responsive Ecommerce Web Design, Demystified

When it comes to responsive web design, ecommerce brands need more than a checkbox that rearranges a few page elements. Learn what to look for here.

Why It May Be Time To Rethink Your Ecommerce Marketing Team’s Structure

In-house or outsourced? Discover the pros and cons of an outsourced ecommerce marketing team structure to decide whether it’s a good option for your business.

The Real Reason You Aren’t Hitting Your Ecommerce Goals

Learn how to tackle three types of problems that frequently keep stores from hitting their ecommerce goals, plus what to do afterward.

How to Become an Influential Brand that has Impact

Learn the secret ingredient to increasing brand influence and longevity, and how to achieve the mindset shift that gets you there.

How to Choose the Best Ecommerce Fulfillment Option For Your Brand

Considering whether to outsource ecommerce fulfillment to one of the best fulfillment companies around? Learn how to decide, and how to choose a partner.

Should You Outsource Ecommerce Marketing or Keep it In-House? 3 Questions To Ask

Learn the pros and cons of outsourcing ecommerce marketing vs. keeping it in-house, plus discover a viable third option.

YouTube Ads: An Untapped Opportunity for Ecommerce Businesses

Discover the opportunities in ecommerce YouTube ads and how brands can take advantage of this unique form of advertising on a bustling, ad-friendly platform.

Leveling Up with Gamification and Customer Rewards

Learn 3 strategies for incorporating ecommerce gamification into your rewards program for a profitable cycle that keeps customers coming back.

Top 13 Questions About Shopify Plus and Its Benefits Answered

What are the biggest benefits of Shopify Plus? Is switching worth it? What can it do that Shopify can’t? Get answers to the top 13 questions we hear, here.

Forget Best Practices: Great Websites are Created Through User Experience Testing

Why is user testing an important part of the design process? Find out here, where we examine best practices vs. user testing for effective ecommerce stores.

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DISCLAIMER: Please understand results are not typical. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic. All business entails risk as well as taking regular and consistent effort and action.

Metacake, Ken Ott, Metacake’s team members can not and do not make any guarantees about your ability to get results or earn any money with our ideas, information, tools, or strategies.

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