There’s a common belief that offering sales and promotions will cheapen your brand, especially if you are a premium or luxury brand. Brands often refuse […] …read more
Art + Science = Success
We have found that success is created when there is a balance between art and science.
A successful business is equal parts […] …read more
Real Estate agents are known for their strong selling capabilities. They are great marketers. And they know how to create an amazing customer experience.
Just think […] …read more
Ok, not all advertising is a monumental waste of money…
…but if you have an ecommerce or lead-generating site with a poor sales funnel, you are […] …read more
Most people don’t think of safety as a big marketing topic…but just think about it.
What would happen to your business if everything you put into […] …read more
Make it shareable
What is our final marketing tip this week?
Make it shareable.
Shareable promotions are key for ecommerce.
Think of it this way… you run a campaign […] …read more
Create long term value
Once you have a customer, you need to engage with them over the long term.
The key is to provide quality content that […] …read more
Captivate your audience.
You must get creative with your marketing.
You’re probably thinking “Well…duh.” Marketing is largely about being “creative,” after all.
But now-a-days, you have to take […] …read more
Don’t be like everyone else.
Now that we’ve covered the main fundamentals of online retail success, how do you get ahead of the rest?
In order to […] …read more
Build trust
Now that we know to focus on our product and brand first, what’s next?
You must build trust with your audience.
Would you ever buy a […] …read more
Comparing Shopify Plus vs. BigCommerce? Explore the key pros and cons of each platform to find the best fit for your enterprise needs. …read more