Banded is a national headband and apparel company in Franklin, TN. Their products are superior to many others on the market, and for every band they sell, they donate 3 meals to a child in need around the word. Banded was primarily a B2B company that sold their products to big box retailers. They approached Metacake to design, build, and market a new B2C eCommerce store.
After the new store was completed, we devised a marketing and optimization strategy over a long-term engagement to launch new product lines, drive new traffic and improve the customer experience, conversion rates, and average order value.