Author: Ken Ott

Build trust Now that we know to focus on our product and brand first, what’s next? You must build trust with your audience. Would you

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Brand first. The next marketing fundamentals tip is brand first Wait! I thought product was first…Well, it is. But brand is also first. OK, we understand

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There are endless marketing opportunities. Between social media, SEO, banner ads, retargeting, PPC, YouTube, etc, etc, etc, how do you figure out where to start?

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Digital marketing is always changing, evolving, and quickly. We’re not talking microevolutions that occur over thousands of years, but radical evolution on a yearly basis.

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Today apps are a dime a dozen. With everything from this app to that app, how do you compete? There is an endless stream of

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Developing a new web app is a big project. And with big projects come unexpected costs…always. In our experience, many clients want a sure thing

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We have a pretty extensive collection of tools in our digital bakery. It’s loaded with devices and gadgets that we use on a regular basis.

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For a while, there were theories that you should develop outside blogs to link back to your site for better SEO or page ranking, but

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Before you read any further, take this quick test: Do you have a website? Does your website have traffic? Are you testing your website in

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You’ve poured over Google’s Keyword Planner, selecting just the right phrases to get your company top, or at least near-top, ranking in search results. You

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