Hawai’i Island Film

The government of Hawai’i’s film office approached the Metacake team as a trusted partner for rebranding and site design services for the Big Island’s film office. Film productions had been lucrative in the past for the Big Island, but new competition from other locations such as Louisiana and New Zealand began competing for those same productions.

The government wanted to not only compete with these other locations but tell a better story of why Hawai’i is superior. The site design encapsulates an easy-to-navigate, beautiful experience highlighting why filming on Hawai’i Island is the destination location for the most demanding film productions.



A Real Estate Site As Beautiful As the Views

Kohanaiki boasts of real estate like no other. As the gateway to the most luxurious properties near Kailua-Kona, Hawaii, its agents facilitate a flawlessly tailored experience to their high end audience consisting of the world’s wealthiest and most famous. Unfortunately, most real estate website experiences fall pitifully short of the quality of its products. But, since most prospective homeowners will have their first introduction to the company online, Kohanaiki needed a site that matched its top shelf properties and flawless customer service.

Thus we were presented with the challenge of creating a luxury buying experience for their unique market of high profile individuals. We wanted to convey the experience of living on the island, with an enquiry as the end goal.

Dury’s Camera

The Metacake Marketing team devised a Facebook Business Advertising campaign strategy for Dury’s Camera. Through hyper-targeted Facebook audiences, we drove tens of thousands of website visitors that were qualified to Dury’s website.

After testing several dozen ad variants, Dury’s saw significant sales increases immediately and is expanding their Facebook budget into other new verticals within their business.